Repairs-First Roofing, Built on Straight Answers

Steadfast Roofing was founded in Sun Prairie by Matt Posten, a tradesman with 10+ years of hands-on experience who got tired of watching homeowners get quoted a whole new roof for a one-morning repair.

Why "repairs first" is the whole business model

Most roofing companies are replacement companies. The economics push them there: a crew, a dumpster, and a sales team all need full tear-offs to stay busy, so every ceiling stain becomes a pitch for a new roof. The repair jobs (the pipe boot, the lifted flashing, the dozen missing shingles after a windstorm) get ignored or quoted at scare-away prices.

Steadfast was built to take exactly those jobs. Repairs keep us honest: when we say your roof has years left in it, we're turning down a replacement to say so. And when we tell you it's time, that recommendation has weight, because you've seen us choose the small answer before. That's how we intend to win replacement work too: not with door knockers, but by being the company that told you the truth back when the truth was cheaper.

What you can expect on every job

• Accountability, start to finish. When you call (608) 217-5056 you reach Steadfast directly, and the people who diagnose your roof are the people accountable for the fix.
• A real diagnosis, not a pitch. Drone-assisted inspections and photos of what we find. You see what we see before any decision gets made.
• Straight answers on repair vs. replace. If a repair will do, that's the recommendation. Our repair-vs-replace guide lays out the same logic we use on your roof.
• Wisconsin-specific work. Ice dams, freeze-thaw damage, hail season: Dane County roofs fail in Dane County ways, and that's what we fix all year.

Licensed and verifiable

Steadfast's qualifier credential is the WI Dwelling Contractor Qualifier #5751-DCQ. Don't take the website's word for it. Verify it yourself at dsps.wi.gov, and see our guide on how to verify any roofer's license in Wisconsin before you hire anyone, including us.

Where we work

We're based in Sun Prairie and serve Madison, Cottage Grove, DeForest, Waunakee, Marshall, and greater Dane County.